Omaha, Nebraska

Wellspring School of Allied Health

Project Description

For more than 25 years, Wellspring School of Allied Health has helped people receive the health and wellness training they need to succeed — both personally and professionally. Wellspring offers comprehensive programs in the growing field of health and wellness.

Because “Health and Wellness is all Wellspring does,” it was important to provide prospective students with a glimpse into the full offerings of the college in one cohesive television spot, since many times certifications can overlap.

Past creative campaign ads had only featured individual program fields such as Massage Therapy or Medical Assisting. By creating a :30 universal TV spot to run in conjunction with individual program it created overall awareness for the college, maximized their budget and provided the opportunity to successfully promote the school as a whole.